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Custom carton: Colorful decoration life

2024-08-02
 

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The unique charm of custom cartons

1. Personalized design

The most significant feature of customized cartons is that they can be personalized according to the specific needs of customers. From size and shape to pattern and color, every detail can be tailored to the customer's brand image, product characteristics and market positioning. This personalized design not only improves the visual effect of the product, but also enhances the brand identity, making the product stand out among many competing products.
2. Practicality and functionality
Custom cartons in the pursuit of beauty, but also pay great attention to practicality and functionality. Through scientific structural design and reasonable material selection, custom cartons can ensure effective protection of goods during transportation and storage, reducing damage and loss. In addition, some custom cartons with special functions, such as moisture-proof, shock-proof, anti-theft, etc., can further enhance the safety and convenience of the product.
3. Environmental protection and sustainability
In today's society, environmental protection has become a topic that cannot be ignored. Custom cartons are usually made of recyclable, degradable and environmentally friendly materials, in line with the development trend of green packaging. The use of this environmentally friendly material not only reduces the pollution to the environment, but also reduces the cost of environmental protection for enterprises. At the same time, the reuse and recycling of customized cartons have also brought double benefits of economic and social benefits to enterprises.

4. Enhance brand image
Custom cartons, as the outer packaging of products, are the first threshold for consumers to contact products. A beautiful, unique custom carton can instantly attract the attention of consumers, improve the product grade and brand image. Through the design of customized cartons, enterprises can convey their brand concept and cultural connotation, and establish a deeper emotional connection with consumers.
5. Innovation and differentiation
In the competitive market environment, innovation is the key to stand out. As an innovative form of packaging, customized cartons provide enterprises with differentiated competitive advantages. Through continuous research and development of new technologies, new materials and new processes, customized cartons can continue to meet the increasingly diverse needs of consumers and win more market share for enterprises.

 

Colorful applications for custom cartons

First, the importance of color selection
Color is the most expressive part of the visual element, quickly attracting people's attention and triggering emotional resonance. In custom cartons, the choice and application of color directly affects the overall image and market competitiveness of the product. Reasonable color matching can enhance the grade of the product, increase consumers' desire to buy, thereby promoting sales.
Second, the principle of color application
Consistent with the brand image: the color should be coordinated with the company's brand image, corporate culture and product characteristics to convey a consistent brand message.
Attract the target consumer: According to the target consumer's preferences and buying habits, choose the right color to attract their attention.
Highlight product characteristics: the use of color to highlight the unique selling point of the product, so that the product stands out in many competitive products.
Consider environmental factors: Consider the display effect of products in different environments (such as shelves, warehouses, transportation vehicles, etc.) to ensure the stability of colors under different lighting conditions.

Third. Examples of color application

Food carton:
Commonly used colors: warm colors such as red, yellow, orange, etc., these colors can trigger people's appetite for food and good feelings.
Application example: Ice cream cartons are often paired with blue and white to convey a cool and sanitary feeling; Pastry cartons are commonly used in soft colors such as pink and goose yellow to create a warm and sweet atmosphere.
Cosmetic carton:
Commonly used colors: soft and elegant intermediate colors, such as pink, light rose red, etc., these colors can reflect the soft beauty and high-end quality of cosmetics.
Application example: High-end cosmetics brands often use gold, silver and other metallic texture colors to embellish, enhance the luxury of products.
Electronic products carton:
Common colors: cool colors such as black, gray, blue, etc., these colors can convey a sense of technology and stability.
Application examples: smart phones, tablets and other electronic product cartons often use simple black, white and gray color matching, highlighting the product's scientific and technological attributes and professional sense.
Gift carton:
Commonly used colors: bright pure colors or contrasting colors, such as red, gold, silver, etc., these colors can create a festive atmosphere and a sense of festivity.
Application example: Holiday gift boxes often use red as the main color, with gold or silver patterns and text, to convey a strong holiday atmosphere and blessing.

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A variety of materials for custom cartons

1. Paper material

Corrugated cardboard

Corrugated cardboard is the most commonly used material for manufacturing cartons, made of corrugated paper core sandwiched between two layers of kraft paper or cardboard, with good cushioning and certain elasticity.
Application: According to the needs of commodity packaging, corrugated cardboard can be processed into single-sided, three-layer, five-layer, seven-layer and other types, suitable for various weights of commodity packaging.

Kraft paper
Features: Kraft paper, also known as kraft paper board, is a hard texture, thick enough, good texture paper material, wear resistance, pressure resistance, good water resistance.
Application: Often used in the manufacture of high-grade gift boxes, daily necessities, such as Packaging Boxes. c.

White cardboard
Features: White cardboard, also known as copper sheet paper, is a single layer of non-corrugated material, smooth appearance, bright color.
Application: Usually used in the production of exquisite packaging boxes and gift boxes and other high-end products.

Specialty paper
Features: Various types of special paper, such as embossed paper, patterned paper, gold foil paper, etc., with special texture, luster and visual effects.
Application: It is often used in high-grade commodity packaging to enhance the grade and sense of value of goods.

2. Environmentally friendly materials

Biodegradable plastics

Features: Made of renewable resources such as corn starch, it can be naturally decomposed in a certain time, reducing long-term pollution to the environment.
Application: Although the initial cost is slightly higher, in the long run, it helps reduce the accumulation of plastic waste and is ideal for environmentally friendly packaging.

Eco-friendly paper board
Features: Such as FSC certified cardboard, the use of renewable forest trees, high strength, while supporting sustainable forest management.
Application: Widely used in a variety of environmental requirements of the carton packaging.

Biodegradable composites
Features: The combination of plant fibers and bioplastics can be naturally decomposed under certain conditions, reducing the pressure on the environment.
Application: Applicable to packaging scenarios that require high environmental performance.

 

 

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The future trend of custom cartons

1. Market demand continues to grow

E-commerce and logistics driven: With the rapid development of e-commerce and logistics industry, customized cartons as an important packaging material, its market demand will continue to grow. Especially during the promotion period, such as "Double 11", "618", etc., the demand for cartons will surge.
Consumption upgrade: With the improvement of residents' living standards, consumers' requirements for commodity packaging are becoming higher and higher. Customized cartons can meet the specific needs of different products for packaging, and enhance the overall image and competitiveness of the product.
2. Technological innovation and intelligence
Digital and intelligent design: In the future, the custom carton industry will use more digital and intelligent design tools to improve design efficiency and accuracy. Through big data and artificial intelligence technology, accurate calculation and personalized design of carton size can be achieved to meet the diverse needs of different customers.
Automated production line: The introduction of automated production line will greatly improve the production efficiency and quality of customized cartons. Through the application of robots and Internet of Things technology, the production process can be intelligent and automated, reduce labor costs, and improve production flexibility.
3. Leading environmental trends
Green packaging materials: With the improvement of global environmental awareness, the demand for green packaging materials is increasing. The custom carton industry will pay more attention to the use of environmentally friendly materials, such as degradable, recyclable paper and bio-based materials, to reduce environmental pollution.
Energy saving and emission reduction: In the production process, the customized carton industry will take energy saving and emission reduction measures, such as optimizing the production process, improving energy efficiency, etc., to reduce carbon emissions in the production process.

4. Consumer personalized demand increases
Customized services: With the increase of consumer personalized needs, the customized carton industry will provide more customized services. By working closely with customers to understand their specific needs, we provide customized carton solutions that match their brand image and product characteristics.
Creativity and personalized design: In addition to the basic protection functions, custom cartons will also pay more attention to creativity and personalized design. Through unique patterns, colors and shapes and other elements, attract the eye of consumers and enhance the added value of products.
5. Coordinated development of industrial chain
Upstream and downstream collaboration: The development of the customized carton industry cannot be separated from the support and collaboration of the upstream and downstream industry chain. In the future, carton enterprises need to maintain close cooperation with pulp, ink, printing and other upstream enterprises to ensure the stable supply and quality of raw materials. At the same time, it is also necessary to maintain close communication with downstream logistics, e-commerce and other industries, understand market demand and changes, and timely adjust production plans and product strategies.
International cooperation: With the acceleration of globalization, the customized carton industry will strengthen cooperation and exchanges with the international market. Through the introduction of foreign advanced technology and management experience, improve the overall level of the industry; At the same time, we actively explore overseas markets and participate in international competition.

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